Marketing, Stats and Basketball

This is a blog about scientific research in basketball , and it is mainly focused on marketing and statistics. The aim of this blog is to disseminate findings from studies conducted by our research group, share ideas, and discuss. You can write either in English or Spanish (but we recommend English in order to make your comments more accessible to international colleagues). We will be happy to count with your opinion regarding the topics we discuss. Welcome to Basket-Research.

Wednesday, July 18, 2012

Factors Determining Production in Basketball

Dear all,

Recently, I have published a new paper regarding player evaluation metrics. The complete reference of the paper is


Martínez, J. A. (2012). Factors determining production (FDP) in basketball. Economic & Business Letters, 1 (1), 21-29.

You may download the paper here:


As you may read in the paper, this is a new form of consider productivity of players in baskeball, by separating points (production) from factors determining production.

Comments are welcome!

In addition I have made some additional computations with the recently finished 2012 season.


In this spreadsheet, I have dropped players with less than 10 games played an less than five minutes per game played. Some results are very interesting.

Please be cautios. To compare players from different teams you may suppose that conditions of the game are the same among disparate players and teams, and this is a somewhat dangerous assumption... But if you want to "dream" with that ideal context, you can see that, for example,  that Lebron did better than Kobe and Durant...

Enjoy!

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